Last March 04 I had the opportunity to participate in a special event that Facebook held for Women in Small Businesses in the Bay Area.

It was mostly about how you can use Facebook Ads to grow your small business and I must say, I was impressed on how easy and cool the new tools are. You can see most of the things they talked about in the Facebook for Business website. I really liked all the audiences/targeting new stuff, pretty cool you upload a list of your current clients and Facebook match them with new possible clients! The best part is that we didn’t need to take notes, all the tips, how-tos, videos are available on their eLearning tool.

I loved see the success cases, all women local small businesses owners talking and sharing their experiences like before and after, or how much they had grew and how they explore new opportunities through buildings audiences with specific needs.

Inspiring and empowering.